Transform Your MSP Sales Pipeline with Expert Appointment Setting
Achieve predictable, scalable growth with appointment setters trained specifically for MSP success. Get better results at 1/3 to 1/6 the cost of in-house teams while your sales team focuses on what they do best: closing deals.
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Why Good MSPs Turn to Outsourced Sales Appointment Setting?

The bad news
Doing this alone is brutally hard
  • You still have to hire, ramp & manage SDRs
  • Every miss-hire burns salary and your time
  • Even great reps churn and you can’t clone yourself (we tried)

The good news
We do this all day.
  • 10+ years building and leading MSP-focused sales teams
  • Active, quota-hitting outbound reps ready
  • US Based Training & Managment
The Value of Expert Outsourced Sales Teams Trained for MSP Success
Partner with specialized teams who understand the nuances of MSP sales inside and out. These professionals use proven qualification frameworks specifically tailored to IT decision-makers, ensuring every meeting delivers genuine opportunity.
MSP-Specific Training
Appointment setters receive comprehensive training in MSP sales nuances, IT decision-maker psychology, and proven outreach strategies that actually work in today's marketplace.
  • Deep understanding of managed services value propositions
  • Qualification frameworks designed specifically for IT buyers
  • Industry-specific objection handling and conversation techniques
  • Knowledge of compliance, security, and technical requirements
Exceptional Value Proposition
Nearshore and offshore teams deliver professional, polished results at 1/3 to 1/6 the cost of domestic sales representatives, dramatically improving your cost per qualified meeting.
  • No sacrifice in quality, professionalism, or communication skills
  • Flexible service levels designed to match your specific needs
  • Scalable capacity that expands seamlessly as your business grows
  • Reduced overhead with no benefits, office space, or equipment costs
Flexible Service Options
Leading providers like Marketopia and Managed Sales Pros offer comprehensive services ranging from simple meeting booking to full-spectrum sales development and support.
  • Customizable engagement models tailored to your sales process
  • Seamless integration with your existing CRM and tech stack
  • Complete alignment with your growth goals and target markets
  • Options for dedicated or shared team resources
Starting on your Own
Follow this proven roadmap to launch a successful outsourced appointment setting program that delivers results from day one. Each carefully designed step builds toward scalable, cost-effective sales growth.
01
Determine Your Meeting Targets
Decide exactly how many meetings you need booked and held each month, by when you want to hit those numbers, and what an ideal prospect looks like for your MSP so you know what “good” results actually are.
02
Build Your Appointment Setting Playbook
Document your core offer, key talk tracks, qualification criteria, and how meetings should be scheduled on your calendar so an outsourced team can plug in and follow a clear, MSP-specific process instead of winging it.
03
Interview and Hire Your Dedicated Setter
Post the role and interview candidates specifically for phone presence, persistence, and clarity, then run role-plays and sample call scenarios so you can hear how they handle MSP objections; once you’ve found the right person, start them on a trial period with clear activity and meeting-held targets.
04
Monitor Results and Optimize
Review performance regularly by tracking meetings booked, meetings held, and pipeline created, listening to calls, and making ongoing tweaks to targeting, messaging, and qualification so you can confidently scale what works.
Transform Your MSP Sales Today
By outsourcing appointment setting, MSPs unlock scalable, cost-effective sales growth that would be impossible to achieve with internal resources alone. Expert teams deliver consistently better results at a fraction of the traditional cost.
Stop letting limited resources and competing priorities hold back your growth potential. Partner with specialists who live and breathe MSP sales every single day, bringing unmatched focus and expertise to filling your pipeline.
Your sales team closes deals. Let the experts fill your pipeline with qualified opportunities.